If you haven’t already claimed your Google Business Profile (formerly known as Google My Business), then there is a good chance that you are not doing everything you can to optimize your business to appear on Google Maps and Google Search.
While it may seem overwhelming at first, claiming your business profile can help you attract new customers, bring in additional revenue, and boost your search engine optimization all at once. Below, this listings management agency in Oak Lawn, Illinois is going to discuss some of the top benefits of claiming your Google Business Profile.
Build Trust
Many online business owners think that claiming their Google business profile will not help them in the long run. They think that it is not worth claiming their profile because they don’t have a physical store.
But by claiming your Google business profile, you are building trust with your potential customers before they buy from you. A claim to your profile means that you have verified the information about your business on Google and that customers can feel confident doing business with you. Consider it an additional layer of exposure and trust for your target audience.
Boost Your SEO
Google is the most popular search engine in the world, and it can be tough to stand out from the crowd. One way to improve your SEO rankings and get more people talking about your business is by claiming your Google business profile.
When you claim your profile, you also provide information about your business and gain links to your main website and social accounts. As any listings management agency in Oak Lawn, Illinois will tell you, this is a great strategy to increase the number of links pointing back to your site from trusted sources, which will help you rank higher in search results.
Advertise in Prime Real Estate
Google’s search engine has become so integral to our lives, and it is the starting point for many people looking for information about a business. As a matter of fact, Google registers more than 1 TRILLION searches per year! That means your business could be missing out on potential customers by not claiming your profile.
Claiming your Google business profile makes it easier for customers to find you in searches. Since most consumers search online before buying anything, claiming your business profile helps you get found by more customers.
Improve Your Local Visibility
Your Google business page can help you rank higher in local searches, driving more customers to your store. Since most people don’t search beyond the first page, claiming and optimizing your Google business page will help you get found easier than if you leave it blank. If you need help determining what information to include in your profile, do not hesitate to get in touch with a listings management agency in Oak Lawn, Illinois.
Direct Users Back to Your Site and Social Media
Your business profile can also be a valuable tool in funneling traffic back to your website and social accounts.
Creating a business profile lets you add a call-to-action (CTA) to your free search listing, which prompts users to go back to your site for more information about your company. It can also help you connect your social accounts so that new followers and customers can connect with you across all major networks.
Looking for a Listings Management Agency in Oak Lawn, Illinois?
If you want to get your business into more local searches, then claiming and optimizing your Google business profile is the way to go. A listings management agency will be able to help you claim and optimize your profile so that it is ready for when customers start searching.
Are you ready to partner with a listing management agency in Oak Lawn, Illinois that can help you claim and optimize your Google Business listing? If so, you’ve come to the right place — Digital Destination LLC is the company to call. Contact us today at (312) 933-6806 to get started.