Blog
Take Full Advantage of Google Ads with the Right Ad Copy: Tips from a Chicago Search Engine Marketing (SEM) Agency
With the right knowledge, getting your Google Ads copy just right is easy. However, ad copy will only get you so far — you also have to think of where the customer will go after clicking on the ad. In the journey from search query to purchase, if something is off, you...
Common Myths About Social Media Management: Insights from a Chicago Social Media Agency
There are several myths surrounding social media management that can hinder the efficiency of your online marketing campaigns. If you do not nail down the essentials, your team could end up spending time and money on a campaign that may have very limited reach. This...
Integrating Local Listings into Your Sales Funnel: A Rockford Listings Management Agency Explains
Even if you have the best intentions, your customers may not find your business when they are searching online. Or, they may find your business, but end up making a purchase elsewhere. There can be a lot of reasons for why this is happening, and they can be located at...
How to Automate Your Customer Support: Insights from a Rockford Live Chat Agency
Speed is the key to quality customer support. Without it, customers will become more and more frustrated whenever an issue with your product or service comes up. Of course, factors such as convenience and knowledgeable customer support agents also come into play, but...
How Does the Local SEO Algorithm Work? Insights from a Chicago Search Engine Optimization (SEO) Agency
How exactly do some business rank higher locally online than others? Is Google’s local ranking algorithm really a black box, or can it be figured out? Well, as you can tell from the title, you can actually gain insights to Google’s local algorithm and use it to your...
Insights from a Chicago Social Media Management Company: Social Media Marketing Trends to Look for in 2020
With 2019 closed, it’s time to look towards the new year. You will find plenty of predictions across the web during this time of the year, with some of them coming to fruition while others will fall flat. In this article, we’re going to make some predictions of our...
How to Take Control of Your Online Listings: Insights from a Chicago Online Listings and Reputation Management Company and Agency
There has been a revolution in the way customers find products or services over the last few years. We all know about Google and Bing, but customers have several other ways to find a business — from mobile apps such as Foursquare, to review sites like Yelp, and local...
Insights from a Naperville Live Chat Company and Agency: How Live Chat Improves Your Call Center Customer Service Efforts
Getting customer service right can be hard, especially when you are using a call center. To make matters worse, many customers find calling a business to be frustrating. If they are not already frustrated from having to deal with a product or service issue, they may...
Tips from a Milwaukee Area Digital Online Marketing Agency: What are the Best Online Advertising Search Engine Marketing (SEM) Platforms?
Sometimes, even Milwaukee area digital online marketing companies can get confused. Advertising has never been easier, more affordable, and more effective than it is today thanks to the internet. However, with so many advertising platforms out there, it can be...
Tips from a Milwaukee Area Search Marketing and Search Engine Optimization Agency; Choosing Between SEO and SEM
Marketing jargon is in constant flux. Today we learn about one concept, and tomorrow we’re bombarded with three more. It can get confusing at times, especially when you have two very similar terms—such as SEO and SEM. Often times, these two terms are used...