by Digital Destination | Jan 22, 2022 | SEM
Google Analytics 4 was released last year as an improved version of Google Analytics. According to Google, the new Google Analytics will provide website owners and online marketers with critical insights that will help them prepare for what comes next. While the...
by Digital Destination | Dec 30, 2021 | SEM
Did you know that, in 2018, there were about 14,000 advertising agencies in the US alone? That is a lot of agencies vying for a piece of the pie. One of the main reasons why there are so many marketing agencies today is because launching a digital agency is not as...
by Digital Destination | Nov 30, 2021 | SEM
Which is a better investment for your Arlington Heights business: SEO or SEM? In this blog, this SEM agency in Arlington Heights, Illinois is going to examine these two internet marketing strategies across several parameters to help you make the most informed decision...
by Digital Destination | Oct 30, 2021 | SEM
Are you wondering whether you should set up a Google Ads account? If so, there are a few key factors you’ll want to consider. Below, this SEM agency in Brookfield, Wisconsin is going to review the top three things you should ask yourself before setting up a Google Ads...
by Digital Destination | Sep 30, 2021 | SEM
Although Google Ads has been around for 20 years, many advertisers have continued to use the same PPC strategies they always have — resulting in an average conversion rate of only 4%. This used to be an acceptable standard, but not anymore. If your PPC tools and...
by Digital Destination | Aug 30, 2021 | SEM
The COVID-19 pandemic of 2020 served as a litmus test for most businesses. Search Engine Marketing (SEM) became necessary to some companies for the first time, while others temporarily pushed it to the sidelines to save money. Regardless of how last year impacted your...
