by Digital Destination | May 22, 2020 | SEO
The Google Algorithm is fine-tuned pretty much all the time to get the most relevant search results on top of the stack. For this reason, you’ll want to have a comprehensive, well-thought-out SEO strategy in order for your website to rank higher in Google search...
by Digital Destination | Apr 22, 2020 | SEO
Keywords are the “mirror into your market’s psyche.” They are the clues that your market is readily supplying you about who they really are and exactly what they care about. Keywords tell you what your market is searching for or attempting to...
by Digital Destination | Mar 22, 2020 | SEO
SEO is often mysterious. Sure, many of us know about the best practices, the keywords, and the link building, but there is often one overlooked aspect of optimization — SEO becomes more effective as time goes on. This effect can be great news for many Rockford...
by Digital Destination | Jan 30, 2020 | SEO
How exactly do some business rank higher locally online than others? Is Google’s local ranking algorithm really a black box, or can it be figured out? Well, as you can tell from the title, you can actually gain insights to Google’s local algorithm and use it to your...
by Digital Destination | Dec 22, 2019 | SEM, SEO
Marketing jargon is in constant flux. Today we learn about one concept, and tomorrow we’re bombarded with three more. It can get confusing at times, especially when you have two very similar terms—such as SEO and SEM. Often times, these two terms are used...
by Digital Destination | Dec 15, 2019 | SEO
One of the best ways to determine what works and what doesn’t in SEO is through competitive analysis. However, for maximum effectiveness, it’s important that the analysis is performed properly. When you have a comprehensive strategy and plan of action, you can...
