Backlink monitoring is key to a successful SEO strategy. If you are a business owner in Mount Prospect, knowing how to monitor backlinks can help you improve your website’s performance on Google. To that end, this SEO agency in Mount Prospect, Illinois is going to explain what backlink monitoring is, and how it can benefit for your business.
Here’s why you should pay more attention to backlink monitoring
Backlinks are links from other websites to your own. These links tell search engines that your website is credible and can be trusted. Naturally, the more high-quality backlinks your website has, the higher it will rank in search results. Backlink monitoring is what you do to see if these link-building efforts are working for your website or if poor-quality links are hurting your SEO.
Do you want better search rankings? When you regularly monitor your backlinks, you can see which ones are pushing your online visibility and which ones are hurting it. This way, you can maintain a strong link profile and rank high on search results.
Do you want more authority? Getting backlinks from credible and trustworthy sites in your industry boosts your site’s authority. More authority improves your search ranking and does a lot more for your credibility than you think.
Do you want more website traffic? High-quality backlinks can bring more visitors to your website. When people click these links, they are directed to your website. This increases your chances of getting new customers.
Do you want to offer a better user experience? Backlinks give your site visitors more resources and information about something that they are interested in. This improves their search experience, and they often spend more time on your website.
Do you want your website to be seen as trustworthy? When your website is linked from other reputable and authoritative sites, visitors are more likely to trust and engage with your content.
Do you want faster indexing? Links from trusted, high-ranking websites help search engines find and index your site content faster. This keeps your site current in search results.
Backlink monitoring is a must for good SEO, but how do you keep track of your links?
For best SEO, you’ll need to watch the performance and quality of the links that are pointing to your site. Here’s how a professional SEO agency in Mount Prospect, Illinois will do that:
- Use backlink monitoring tools: Tools like Free Backlink Checker by Ahrefs, Backlink Analytics by Semrush, and Moz Link Explorer are perfect for keeping an eye on your backlinks. These tools tell you exactly how high (or low) quality your links are, where they come from, and how they impact your SEO.
- Check your link profile: Look at your backlink profile now and then for any broken, low-quality, or spammy links. If you find any harmful links, disavow them and ask website owners to fix broken ones.
- Watch your competitors: You should know where your competitors are getting their backlinks. Monitoring your competitors’ backlinks is a good way to get ideas for your own link-building.
- Set up alerts: The backlink monitoring tools we mentioned above can also help you set alerts for new backlinks. This makes it easy to keep up with your backlink profile and respond to any changes as quickly as possible.
Should you hire a professional SEO agency instead?
Although it is not impossible to monitor backlinks on your own, hiring a professional SEO agency in Mount Prospect, Illinois has many benefits:
- They have the knowledge and experience: An SEO agency knows exactly how to create and run a backlink strategy that is adapted to your online marketing needs.
- They have better monitoring tools: SEO agencies use advanced monitoring tools for detailed insights and analytics, which helps them keep your backlink strategy on point.
- They save your time: Managing a good backlink campaign takes a lot of time. Outsourcing it to an SEO agency in Mount Prospect, Illinois, helps you focus on your business while experts handle your SEO.
- They work with a comprehensive SEO strategy: A professional SEO agency can include your website’s backlink monitoring in a bigger SEO strategy. This is so that all aspects of your online presence are optimized for maximum visibility and impact.
Looking for an SEO agency in Mount Prospect, Illinois?
Are you looking for a professional SEO agency in Mount Prospect, Illinois, that can help you implement and monitor an effective backlink strategy? If so, Digital Destination LLC is the top choice. Contact us at (312) 933-6806 to discuss your situation and marketing goals.