Although it has been on the market for quite some time, many small and medium-sized businesses in Chicago are just now discovering the benefits of listing management services.
On the surface, paying someone to update your business’s address on Google and other websites may seem like money down the drain. You can surely spare some time to do this yourself, can’t you?
Well, listing management does more than just update your address. It can also help you reach out to new digital audiences — especially local consumers who may have never heard of your business before. Furthermore, it can improve the way your business appears in search results.
Are you curious to learn how the services of a listing management agency in Chicago, Illinois can help your business grow? We’re going to explain everything you’ll need to know below.
What Is Listing Management?
Listing management is a service that publishes and maintains your business’s name, address, and phone number (“NAP”), as well as other vital contact information on the Internet. It ensures that your business’s data is accurate and consistent across the web.
Your Chicago business’s listing information is crucial for maintaining and boosting your web presence. Without accurate and consistent contact information, it is much more difficult for your target audience and site crawlers to find, verify, and promote your business.
Improve Your Business’s Visibility
Thumbing through the Yellow Pages is a relic of the past. Your potential customers are pretty much unlikely to find your Chicago business if they cannot find it in less than a second on Google.
Even if they do find your business, will they see your updated address and phone number?
You don’t want to miss out on a big sale because potential customers cannot locate your store or have been dialing the wrong number. Put yourself in their shoes: what would you do if you drove to a business only to find out they’ve moved, and you can’t find their new address?
Listing management ensures that your business’s contact information is accurate when it shows up online, allowing customers to find and contact you easily.
Boost Your Search Rankings
If you want to have a competitive online presence, you shouldn’t turn your back on Search Engine Optimization (SEO).
Google optimizes its search pages to deliver the most pleasant user experience possible. If your business’s contact information is difficult to find and verify, the search giant is unlikely to rank your website higher than a business with accurate, verifiable information.
Worse still, if your business lacks a web presence, your potential customers will have a hard time finding it online. Consider the number of people who use their smartphones to look up business information on the go. You are losing business every day you ignore your online presence, which is why you should consider partnering with a top-rated listings management agency in Chicago, Illinois.
Why Is Listings Management Important?
Listing management services in Chicago ensures that your business’s contact information is accurate and consistent across the web. Not only will your target audience be able to find your brick-and-mortar location, but Google will reward your enhanced online user experience with higher search rankings.
Are You Looking for a Listings Management Agency in Chicago, Illinois?
Instead of manually publishing and updating your business’s contact information, Digital Destination can handle all the hard work for you. We guarantee that your online business listings will be up-to-date and accessible to your potential customers wherever and however they search for you — even with voice search.
Contact us today at (312) 933-6806 or visit our website to request a free quote.