Your e-commerce website is where your Brookfield business lives online. A good website will draw in potential customers and play a big part in generating new leads and sales. Even though many e-commerce sites spend a lot on marketing (In 2023, on average, companies spent 9.1% of their revenue on marketing), they often only manage to turn about 2.5-3% of visitors into customers. One of the best ways to improve these results is to add live chat functionality to your website.
Are you wondering how adding a live chat feature to your website can help lead to an increase in sales? This live chat agency in Brookfield, Illinois is going to explain some of the key things you should know below.
Statistics That Reveal Live Chat’s Impact on Conversions
- 63% of online buyers prefer live chat as a customer service channel over anything else.
- Live chat can result in a 48% increase in revenue and a 40% increase in conversion rate.
- Customer satisfaction ratings for live chat are 82%, compared to 61% for email and 44% for phone.
These numbers prove that being able to assist your website visitors in real-time is crucial. It can help you get more leads from your e-commerce website.
How can live chat increase your e-commerce website conversions?
Immediate responses make customers feel valued and satisfied with their customer service experience. With live chat, visitors don’t have to wait for an answer. It allows you to resolve customer issues quickly and enables faster customer decision-making.
Proactively start conversations with your website visitors. When you work with a live chat agency in Brookfield, Illinois, you can engage visitors based on their activities on your website. This makes your visitors keep viewing your website longer, which might make them more likely to buy something. You can set up personalized triggers to help them at every stage of their buyer’s journey.
Make bookings and scheduling easy. Live chat does more than quickly respond to queries. It can also let visitors make bookings or schedule appointments right away. In other words, you can get new customers even outside business hours.
Recover potential sales lost to cart abandonment. Most visitors add items to their online shopping cart but leave the website without completing the purchase. Chat invitations can reach out to these people and answer their queries or offer special deals. This can encourage them to finish the buying process.
Save money while helping customers. Using live chat can help you address customer queries without drastically increasing the cost of customer service. With all things considered, working with a live chat agency in Brookfield, Illinois is a highly cost-effective customer service channel compared to the alternatives.
Show what’s good about your brand. Live chat lets you talk directly with customers, answer their questions, and tell them why your products or services are special. This reinforces your brand’s value proposition and helps people understand and trust you more.
Use chatbots to handle simple questions. Today, businesses can use live chat with AI chatbots to handle routine customer questions. This lets your human chat operators focus on more complex queries, ensuring your customers always get the help they need.
Looking for a Live Chat Agency in Brookfield, Illinois?
Live chat is more than a communication channel — it also lets you actively engage with your visitors, understand what they need, and immediately resolve their queries. This can turn interested visitors into buyers.
Are you ready to meet with a professional live chat agency in Brookfield, Illinois and learn more about the benefits of implementing this feature on your website? If so, our team at Digital Destination LLC is the top choice. Contact us today at (312) 933-6806 to schedule an appointment.