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How to Find the Right SEM Agency to Partner With: Insights from a Chicago SEM Agency
When it comes to search engine marketing (SEM) agencies, there are great ones, and there are not-so-great ones. The great companies (a.k.a. White-hat SEM agencies) work hard to get your website ranked well in the search engines across the board. From maximizing your...
The Importance of User Experience (UX) in SEO: Insights from a Chicago SEO Agency
Most marketers and online business owners think that search engine rankings are the only reason to optimize a website. While that used to be true, the way SEO (search engine optimization) works has changed in the past few years. In order for businesses to grow to...
Why You Should List Your Business in Online Business Directories: Insights from a Chicago Listings Management Company
Traditional marketing methods — such as advertising on newspapers, magazines, or television — have always been effective in giving a business more exposure and solidifying its brand image. However, as a small business owner in Chicago, marketing through these methods...
Reasons Why You Should Have Website Chat for Your E-Commerce Site: Insights from a Chicago Live Chat Agency
If you have ever had a question while making a purchase online, then you will understand the frustration of not being able to figure out if a product or service is right for you. This is precisely why, as the owner of an e-commerce website, you should consider the...
Let’s Talk About Long-Tail Keywords: Insights from a Joliet SEM Agency
Professional online marketers know how important it is to incorporate long-tail keywords into their search engine marketing (SEM) mix. This is because they know that if you want to make money on the internet, you’ll want to target online buyers, not casual surfers....
The Importance of Geo-Targeting for Small Businesses: Insights from a Joliet SEO Agency
When it comes to your small business’s SEO, you want to rank for only the highly relevant and top-trending keywords associated with your niche. But there is a problem with this approach. When you use keywords that are the perfect fit for your business, your...
Marketing Your Company Through Business Listing Websites: Insights from a Joliet Listing Management Company
When it comes to promoting your Joliet business online, casting as large of a net as possible is one of the best ways to ensure your customers can find you. Long gone are the days where you could just advertise in a single place and be found by your customers and...
Convert Visitors to Customers with Live Chat Support: Insights from a Joliet Live Chat Agency
In today’s world of e-commerce, it is becoming harder and harder for online businesses in Joliet to stand out among the crowd, as competition in even the most obscure of niche markets grows daily. Setting up live chat functionality on your website is one way to set...
What to Look for When Choosing the Best PPC Company? Tips from a Milwaukee SEM Agency
If you are looking for a professional search engine marketing (or SEM) company in Milwaukee, Wisconsin, to manage your pay per click (more commonly known as PPC) activities, you are not alone. Many local businesses in Milwaukee are turning to SEM companies to help set...
Top Five SEO Myths: Insights from a Milwaukee SEO Agency
The online marketing world is full of grand promises and too-good-to-be-true sales pitches, bombarding your email several times a day. Unfortunately, most of these promises are far from reality, and those behind them rely on myths to make a quick buck. Although the...